Today’s Marketing organisations have lots of moving bits and pieces and automation is key to managing this complexity. B2B Marketing in particular relies on a multitude of different channels, both online and offline. From trade fairs and events to cold calling, emails, Social Networks and even direct mail. Integrating all of these channels can be a daunting task and many a lead gets lost along the way.
We help our customers design and build effective marketing machines, help them navigate the plethora of tools at their disposal and apply our wide-ranging experience in working with the world’s most powerful companies and fastest-growing startups.
- Email workflows
- Demand generation
- Webinar workflows
- Tracking and Analytics
- Lead Scoring
- Lead Nurturing
- Lead-to-Account Matching