The B2B Marketer's Guide To Happiness
![Why Account-Based Marketing Beats Traditional B2B Marketing](https://momentumdata.com/wp-content/uploads/2019/11/Sales-1.jpg)
Why Account-Based Marketing Beats Traditional B2B Marketing
It might sometimes feel like the amount of acronyms we are faced with on a[…]
![Powering B2B Marketing with Social Selling](https://momentumdata.com/wp-content/uploads/2020/03/Lol-2.png)
Powering B2B Marketing with Social Selling
New buzzwords are somehow constantly appearing and entering circulation; mobile-first creative, psychographics, evergreen marketing and trampoline[…]
![How to Generate Webinar Registrations](https://momentumdata.com/wp-content/uploads/2020/10/92-Business-Plan-1.png)
How to Generate Webinar Registrations
With the advent of Covid-19, events, trade fairs and conferences have been cancelled worldwide. This has[…]
![Conversational AI in B2B Marketing and Sales](https://momentumdata.com/wp-content/uploads/2021/01/image.png)
Conversational AI in B2B Marketing and Sales
Are you tired of hearing about artificial intelligence (AI)? We wouldn’t be surprised if you are,[…]
![Define Your Ideal Customer Profile to Improve Targeting](https://momentumdata.com/wp-content/uploads/2020/12/Elements-Business-27-1.png)
Define Your Ideal Customer Profile to Improve Targeting
An ideal customer profile (ICP) is a simple but valuable concept that can be applied within[…]
![Lead Routing within Sales Teams](https://momentumdata.com/wp-content/uploads/2020/11/PREV.jpg)
Lead Routing within Sales Teams
Most organisations have more than one sales rep taking on incoming leads, which means that as[…]